Maruxa Quiroga

Sensesbit & TasteLab CEO, technology company specialized in sensory analysis. We have developed a Sensory Intelligence SaaS platform that allows companies to measure consumer perception and user experience through artificial intelligence.

Stories by Maruxa


Two ISO certifications. One commitment.

Sensesbit is now certified to ISO 9001 and ISO 27001 by Bureau Veritas — a reinforced commitment to quality, security, and trust.

SensoryAnalysis

The colour of change

Discover why food brands are reformulating and how sensory testing becomes essential.

FoodTech

Sensory Nostalgia as an Innovation Strategy

Discover in marketing trends: sensory nostalgia as a tool to innovate in product development and to emotionally connectwith the consumer.

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