Customer case studies

Explore practical sensory-analysis work across product development, quality, consumer insight, supplier decisions, and market-ready innovation.

All customer case studies

• From “new car smell” to an onboard experience that stands out
• Batch Sensory Control: “Does this batch taste like it should?”
• Preserving product identity
• Still the Favorite? A Classic Greek Yogurt Faces Its New Rivals
• Has it lost its touch? Rediscovering the sensory potential of a classic processed cheese.
• Customer Stories: Cooperativa La Palma
• Customer Stories: PESCANOVA
• Which one fits best? European cheeses put to the local taste test
• Does your new burger taste as good as the campaign promises?
• Does freezing dull the flavor? Sensory validation of flavour pastes in frozen cakes.
• Does it sparkle the same everywhere? A hard seltzer brand tests flavor consistency across global markets.
• Creamy enough? The plant-based ice cream challenge
• What does “clean sweetness” really mean? How an ingredient company turned it into a validated sensory advantage
• New recipe, same soul: an artisan cheese reformulated without losing its essence
• Does it taste the same everywhere? Sensory monitoring in real-world crop conditions
• New ingredient, same taste
• Successful reformulation
• Supplier approval
• Discovering Sensory Claims
• Sensory-Based Cosmetics: A Real Case of Innovation
• Coffee... or cereal? Fine-tuning an oat-based coffee drink before launch.
• From local favorite to global taste: sensory insights for launching soups abroad
• Reformulated, not replaced: Validating consumer perception after a formula upgrade
• What sets a supplier apart? Sensory benchmarking as a strategic tool in private label sourcing
• Does “traditional” still taste right to today’s consumers?

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